Etikettarkiv: research

What emotions do colours represent?

Yellow is usually the color of happy, joyful emotions. But according to a new study, not all people associate the sunshiney shade with good vibes.

To find out what factors might play a role, researchers tested a new hypothesis: What if people’s physical surroundings affect their feelings about certain colors? For instance, if someone lived in cold and rainy Sweden, would they feel differently about the color yellow from someone who lived near the Sahara Desert?

The researchers looked at color-emotion data from an ongoing international survey of 6625 people in 55 countries. The survey asks participants to rate 12 colors on how closely they are associated with feelings including joy, pride, fear, and shame.

See more at Nature News

In search of blue

Meet the blue crew, scientists trying to give food, flowers, and more a color rarely found in nature

The quest for blue pigments—whose complex chemistry makes them rare in nature and difficult to synthesize—dates back millennia. Most were discovered by accident or are merely synthetic versions of blues already found in nature. In 2009, a chemist stumbled on the first new inorganic blue pigment in 200 years. Today, other researchers are continuing that quest by methodically using physics, chemistry, and genetics to create new blues to dazzle us with.

A small piece of ringwoodite produced in David Dobson’s lab. Dobson hopes to produce a new blue pigment that has a similar structure but is more stable. DAVID DOBSON